BOWL™ Automotive by epicnpoc
Case study : Dassault Systèmes - Faurecia - Accenture hybrid cockpit

At CES 2022, Dassault Systèmes showcased a vehicle cockpit concept that uses a combination of physical and virtual elements to demonstrate the future of automotive development. By leveraging the flexibility of a digital mockup with the authenticity of a physical cockpit, experience design and system engineering can collaborate to accelerate innovation and rapidly move to production. 


The joint realization between Dassault Systèmes, Faurecia and Accenture combines:

  • Dassault Systèmes 3DEXPERIENCE® modeling suite – a Model Based System Engineering (MBSE) tool chain providing both modeling and 3D realistic rendering capabilities
  • Faurecia Cockpit of the Future – an intelligent and versatile system with a multimedia experience, wellness features, and personalized sound
  • Accenture digital services platform and connected experiences.

Epicnpoc integrated these technologies to realize and validate the user experience at the early stage of the project with BOWL® Automotive:

  • Provided the ability to create two parallel mock-ups, virtual and physical. Functions were replicated to enable human interaction in both environments.
  • Enabled multi-display and functional HMI replica capabilities in the 3DEXCITE virtual scene.
  • Generated Functional Mock-ups (FMU) for MBSE tools to enable native integration of functions or UX logic developed with ControlBuild.  

Epicnpoc was honored to provide a software framework that brought together world-class experience design and system engineering tools from Dassault Systems, Faurecia and Accenture to create the automotive experiences of tomorrow. 


BOWL™ Automotive is a development tool for innovation and product teams to jumpstart, develop and experience smart products at sprint one. The result is a faster process and more robust concept. It is powered by a service-oriented architecture (SOA) software development model that is applied to a distributed system. Software is designed and developed in the form of interoperable services. Software components can then be reusable via service interfaces that utilize common communication standards in such a way that they can be rapidly incorporated into new applications